A service can be
defined as any act or performance one party can offer to another that is
essentially intangible and does not result in the ownership of anything. There
are certain models which explain service marketing in detail like the GAP`s
model but none of them will be relevant to my product.
Kinley as a product
is directly sold to the customers at any beverage or grocery store and as it is
a pure tangible good there is no service or any of such sort involved during
the sales of the product. The only thing which kinley offers is at the label on
its bottle for its feedback or any complaints .
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